Brand assets

Press kit

The resources and guidelines you need to promote or write about us.

Brand colors

Please use our exact colors, as shown below, to maintain consistency in brand representation.

1D4ADD

Primary accent: Pair with light elements

51F0ED

Light accent: Pair with dark elements

11171D

Darkest contrast: Use for headings and icons

31373D

Medium contrast: Use for paragraphs

587078

Lightest contrast: Use for small text

DAFFFE

Light teal: Use this for light backgrounds

E4F0F0

Medium gray: various uses

F4F5F8

Light BG: Use this for light backgrounds

Brand fonts

Headings

  • Acceptable fonts (In order): Inter, ‘Helvetica Neue’, ‘Arial Nova’, Arial, ‘Nimbus Sans’, sans-serif, Roboto
  • Font weight: 600

Regular text

  • Acceptable fonts (In order): Inter, ‘Helvetica Neue’, ‘Arial Nova’, Arial, ‘Nimbus Sans’, sans-serif, Roboto
  • Font weight: Regular (400)
  • Font name: Montserrat
  • Font weight: Semibold

Brand spelling

  • ✅ Scalebloom
  • ✅ scalebloom (All lowercase is allowed)
  • ✅ SCALEBLOOM (All caps is allowed)
  • ❌ ScaleBloom (CamelCase is not allowed)
  • ❌ Scale bloom (Space between words is not allowed)

Want to write about us?