Our secret formula for creating wildly successful websites
Strategy
- Average investment: $1,500 – $3,000
- Average duration: 4 weeks
User persona
01
We’re not making a website for you. The website is for your ideal customer. We’ll give them a frictionless conversion path that addresses their motivations, challenges, & objections.
Brand attributes
02
People remember, care for, and buy from brands they can relate to. We define your brand attributes (think “personality traits”) and the design language that reinforces them.
SEO objectives
03
Your SEO goals and opportunities will influence how we organize your content to achieve maximum search engine visibility and avoid content cannibalization.
Wireframe
04
An intuitive layout will strategically map your site’s structure and functionality for a seamless and engaging experience, guiding your users effortlessly toward conversion.
Copywriting
- Average investment: $1,000 – $2,000
- Average duration: 2 weeks
Content-first design
05
How a message is presented shapes a visitor’s experience. Starting with content enables our designer to optimally present key information and encourage specific user actions.
Copy makes or breaks a site
06
We write copy that speaks directly to your ideal customer and makes them feel understood. No cringy AI filler, just down-to-earth and on-brand copy that’s short and to the point.
Design
- Average investment: $1,500 – $3,000
- Average duration: 3 weeks
Stylescapes
07
How do we always nail the design? By starting with stylescapes. Stylescapes establish your brand’s look & feel, combining images, colors, typography, and patterns.
Figma design
08
Memorable & loveable designs that creatively incorporate your brand’s unique character while adhering to UX best practices and accessibility guidelines.
WordPress development
- Average investment: $2,000 – $4,000
- Average duration: 3 weeks
Native WordPress blocks
09
Using WordPress’s native block editor (Gutenberg) makes your site futureproof, secure, fast, and removes reliance on 3rd party page builder software.
Scalable & maintainable code
10
Clean and semantically correct HTML combined with Tailwind, the industry leading CSS framework, makes your site a dream for other developers to work on.
Passing Lighthouse scores
11
Ace your website’s Google Lighthouse scores in all categories (Performance, Accessibility, Best practices, & SEO) on both desktop & mobile.
Summary
Average total investment:
– For just design & dev: $3,500 – $7,000
– For the full process: $6,000 – $12,000
Average total duration: 6-12 weeks
Recent web design projects
St. Pete’s Maids
Serenity Family Care
FAQs
Transparency from day one.
What’s the cost to design & develop my website?
We offer two options: Custom and Express
Custom web design
Custom website pricing varies with scope based on project objectives. Here’s a typical breakdown:
- Strategy (User persona, brand, SEO goals, wireframe): $1,500 – $3,000
- Copywriting: $1,000 – $2,000
- Stylescapes & design: $1,500 – $3,000
- Development: $2,000 – $4,000
Typical total project price: $6,000 – $12,000
Express web design
Affordable conversion-focused websites crafted with our premium premade blocks and customized for your brand.
Starts at $899 + $35/month.
How long will it take?
Custom website projects typically run between 4 to 12 weeks.
Express website projects typically run between 1 to 4 weeks.
Who will I work with?
You will be working directly with me, George Leon, owner of Scalebloom.
I have 2 roles:
- Lead WordPress developer.
- Project manager, leading the other team members assigned to your project, often comprising a copywriter, web designer, and graphic designer.
I am based in Charlotte, NC. I am also an SEO consultant, so I can help with SEO-related challenges or goals. I normally take on no more than 5 new projects per month so that I can give each project the attention & care it deserves.
What’s really so great about Scalebloom?
Founder oversees every project: We’ll communicate by email & Zoom meetings. I’ll manage every part of your project with a hands-on approach while working with my small team of top-talent designers. And I do all the final coding myself.
Standard of excellence: Get top Google Lighthouse scores for SEO, performance, accessibility, & best practices. Our future-proof clean code ensures scalability & maintainability while our UX/UI expertise ensures smooth user experiences.
Purpose-built websites: To maximize conversions, a website needs a clearly defined user persona, brand attributes, an intuitive layout, memorable copy, a design tailored around the copy, and when applicable, SEO strategy.
What our clients say
★★★★★
★★★★★
Alyssa Wilson
Director of Brand Development, High Touch High Tech
“Scalebloom is a wonderful, timely, and professional organization. They are easy to work with, cost-competitive, and have exceptional creative ability. Their dependability is unmatched!!”
Victor Terevinto
Owner, Fix It Appliance Repair
“I don’t have enough words to say how good Scalebloom was throughout my project; from pricing to understanding what I was looking for on my website.”
Jack Jordan
President, Century Painting
“Working with Scalebloom has been a great experience. George understands SEO, Marketing and How to draw customers in for you! He’s my go-to guy!! I highly recommend Scalebloom!”
Anthony Llanos
Founder, Novarise Invest
“Great service if you are looking to build a website. They helped our company define our brand guidelines, keep consistency with our designs, and improve our website authority.”
Rivka Mann
Director, Chabad of Huntington Woods
“Scalebloom does excellent work with fast turnaround, and is very pleasant to work with.”
Linda A
Business Manager, Life Unleashed
“Scalebloom was on time and on budget! They were great to work with a very responsive! I would recommend them to anyone!”
Awards
Top 5 web design companies in North Carolina
2022 Local excellence award winner, web design
2022 Best web developers in Charlotte, North Carolina
2021 Certificate of excellence, web design
Take your brand from great to incredible
We’d love to learn about you and your goals. Fill out the form or email us at hi@scalebloom.com. Then, we can schedule a Zoom meeting.