A modern Charlotte NC
web design agency
Increase conversions with data-backed design strategies & user experiences
Charlotte web design
Experts by your side,
here in Charlotte NC
We form long-lasting relationships with our web design & marketing clients because our success is their success.
We believe every project needs careful planning, regular communication, active oversight from a co-founder, and after-sales service & support. Whether you need a simple site to showcase your services or a complex E-commerce site, we can help.
Recent projects
we loved working on
Our principles
Our foundational web design principles for optimum conversion
These principles guide our decision-making throughout every web design & digital marketing project to ensure top website performance and user experience.
Process
It starts with the planning stage
We deep dive into your company, target audience, & key business objectives. Collaboratively working with your stakeholders, we align the goals & vision for your brand.
01
User persona(s)
Beyond mere demographics, we explore your ideal customer’s motivations, challenges, and objections in order to craft website user stories that lead to engagement & conversion.
02
Brand stylescapes
People remember, care for, and buy from brands they can relate to. We help define your brand attributes (think “personality traits”) and the design language that reinforces them.
03
Website wireframe
We map your website’s feature set, display order, and navigation based on your ideal customer’s motivations and objections to lay out the fastest pathway to conversion.
Then, the content & design stage
The key to content & design is to write the content first, and then craft a design that is tailored fit to deliver that content thoughtfully, coherently, and elegantly.
04
Copywriting
We review your current material, plan a content migration strategy, and write new copy that aligns with your brand and speaks directly to your user persona(s) to increase engagement.
05
Visual assets
We design custom iconography, illustrations, and/or video in line with your brand’s design language to support the sales copy and help users understand your value propositions.
06
UX design
We design a mockup integrating brand identity, research-based UX, elevated aesthetics, and optimal content presentation, which can only be achieved by designing after copywriting.
Development & launch
With the visual design mockups approved, the developer will bring the designer’s vision to life using current best practices, clean code, and scalable frameworks.
07
Performance
53% of mobile site visitors will leave a page that takes over three seconds to load. We boost your sales with faster-loading pages and passing Core Web Vitals (CWV) scores.
08
Accessibility
15% of the population has some sort of disability. We design and develop your website to be easy to use for most people so that you don’t lose potential customers.
09
Security
Every website is a constant target for hackers. Our multi-layered website security approach helps mitigate risks to avoid data loss and drops in your search engine rankings.
A website serves as your company’s 24-hour sales rep
Your company can’t be open in Charlotte 24 hours a day, 365 days a year. If your potential clients can’t fall asleep and search online for your service at two in the morning, your company needs to have a way for them to reach out to your business without having to get you by phone.
Your website should be an automated marketing employee for your company — always ready to answer inquiries clients may have, display information about your services, and make it simple for them to contact or schedule a call. A website makes your company accessible, which as a result, will let you accumulate better leads. Make a great first impression by having a professional website.
Charlotte customers trust businesses with a strong web presence
Not having a business website limits the number of potential customers that will be able to locate you in Charlotte, NC. Statistically speaking, approximately one-third of clients won’t work with a business that doesn’t own a website. Do you want to push away 30% of the audience you should be reaching? Our Charlotte web design agency will help you reach 100% of that audience.
Just like you would make your company’s brick-and-mortar store inviting, your company’s digital presence needs to be as well. Consumers expect big brands, companies, and organizations to create a professional internet presence, beginning with a website. Consider this. If they can’t find your company’s website on search engines first, they certainly will land on your competitor’s websites.
FAQ
Why partner
with Scalebloom
Consumers are looking for your business online
Google is one of the first spots shoppers go to locate a nearby company. Someone might be searching for your service in Charlotte now — what will they see? 97% of customers find more information about a nearby company online than any other method.
Customers talking about your business will only get you so far. If a customer raves about your company’s outstanding service to a friend, that friend will search for your contact information. The first choice nowadays is to go on the world wide web and search for a nearby company. As a small or medium-sized business, you need to own an SEO-optimized website to expand your online marketing footprint on the search results pages. If consumers search for your business, you must provide what they need!
Awards & recognition
Top 5 web design companies in North Carolina
2022 Local Excellence Award Winner, Web Design
2022 Best Web Developers in Charlotte
2021 Certificate of Excellence, Web Design